Google is already accustomed to changes in Ads – not long ago we said goodbye to enhanced text ads, and […]

Your text ads need to meet specific objectives to be attractive to potential customers and at the same time fit […]

You may encounter “relevant” or “limited” Google Ads in several clearly defined situations. Specifically, when Google has accepted your ad […]

There are things that are not appropriate to brag about, but there are also things that should be talked about […]

CTR is one of the performance indicators of Google Ads campaigns. An indicator to know and to work on. This […]

A Google Ads product campaign is otherwise known as a PLA – Product Listing Ads campaign. It’s a type of […]

ROI and ROAS are key campaign performance metrics in Google Ads. Crucial as they relate to financial issues. Want to […]

Google Ads campaigns need constant control, optimization, verification of changes made. You can’t get away from it if you care […]