• Home
  • Blog
  • Contact
  • Home
  • Blog
  • Contact
Menu
  • Home
  • Blog
  • Contact
  • Polish
  • English
Wycena SEO
Wycena ADS

What is HTTPS? How to do HTTPS?

What is HTTPS? How to do HTTPS?

In today’s digital world, online privacy and security are extremely important. HTTPS, or Hypertext Transfer Protocol Secure, is a communications protocol that provides a secure Internet connection. From this article you will learn what HTTPS is, how it works and how to configure it on your website.

What is HTTPS?

HTTPS is an extension of the protocol HTTP with an SSL/TLS (Secure Sockets Layer/Transport Layer Security) layer. The main purpose of HTTPS is to ensure the confidentiality, integrity and authentication of data transmitted between a client (e.g. a web browser) and a server. The use of SSL/TLS allows encryption of the data that is sent between the client and the server, providing greater security in Internet communication.

How does the HTTPS protocol work?

Data encryption

Fundamental to the operation of HTTPS is data encryption. The SSL/TLS protocol uses advanced cryptographic algorithms to encrypt the information that is sent between the client and the server. Encrypting data makes it unreadable to third parties who can intercept communications. This ensures that data, such as personal information, passwords or financial information, is protected from unauthorized access.

Server authentication

HTTPS also provides server authentication. Before the connection is established, the server presents its SSL/TLS certificate, which contains information about the server’s identity. The client browser checks the validity of the certificate and confirms whether the server is trustworthy. This helps avoid Man-in-the-Middle attacks, where an attacker impersonates a real server.

Data integrity

HTTPS also ensures data integrity. The SSL/TLS protocol uses cryptographic hash mechanisms, such as SHA hash functions, to verify that transmitted data has not been modified during transmission. If there is any change in the data, the shortcut will be changed, causing the recipient to reject the data.

Ready to grow?

contact

HTTPS – how to do on a website?

1.Purchase of SSL/TLS certificate

To set up HTTPS on your site, the first step is to purchase an SSL/TLS certificate. It can be purchased from various certificate providers, such as Let’s Encrypt, Comodo and Symantec. The certificate is issued based on identity verification and certifies that your site is secure and authentic.

2.Installation of SSL/TLS certificate

Once you have purchased an SSL/TLS certificate, you need to install it on the server where your website is hosted. The installation process may vary depending on the server used, but in most cases the certificate provider provides step-by-step instructions to follow.

3.Configure the server and redirect traffic to HTTPS

After installing the SSL/TLS certificate, it is necessary to configure the server to support HTTPS connections. This usually requires making the appropriate changes to server settings, such as configuration files or administrative panels. In addition, it is important to redirect traffic from HTTP to HTTPS to ensure that users are automatically routed to a secure connection.

What is the importance of HTTPS for SEO?

HTTPS is important not only for security and data protection, but also for optimization SEO . Here are a few reasons why HTTPS can positively affect a site’s positioning in search engine results:

1.Credibility and trust

Having an SSL/TLS certificate and using HTTPS contributes to the credibility of the site in the eyes of users and search engines. A secure HTTPS connection signals that the site cares about users’ security and protects their data. This translates into greater visitor confidence and a positive impression of the brand.

2.Positive ranking signal

Search engines, such as Google, consider a site’s security when determining its position in search results. Having an SSL/TLS certificate and using HTTPS can be an additional positive ranking signal that influences a higher position in search results. Therefore, I recommend switching to HTTPS to improve search engine visibility.

https protocol

3.Avoiding insecurity messages

In web browsers, HTTP pages are often marked as Dangerous and display warnings to users. Having an SSL/TLS certificate eliminates these insecurity messages, which positively affects user trust and increases conversion rates. That’s why it’s a good idea to migrate to HTTPS to increase the credibility of the site.

message no https protocol

4.Improve bounce rate and increase time spent on site

A secure HTTPS connection can improve the bounce rate and increase the time spent on the site. Users have more confidence in HTTPS sites, prompting them to stay on the site longer and explore the content. This positively affects user engagement metrics, which are important for ranking algorithms.

HTTPS is a secure Internet connection that ensures the confidentiality, integrity and authentication of data transmitted between the client and the server. With data encryption, server authentication and data integrity checking, HTTPS increases security and allows you to meet one of the basic requirements of SEO.

Want to optimize your site for SEO and sell more? Call or leave a message!

Tags:

Searching

Categories

  • SEO (137)
  • Marketing (127)
  • Google Ads (80)
  • E-commerce (65)
  • Development (36)
  • Tips & Tutorials (17)
  • Strategy & Planning (8)
  • Facebook Ads (7)
  • Bez kategorii (6)
  • Google Analytics (5)
  • LinkedIn Ads (5)
  • Customer Acquisition (1)
  • Lifestyle (1)

Last added

5 rzeczy, które już warto zrobić na Black Friday 2024

5 rzeczy, które już warto zrobić na Black Friday 2024

ATL and BTL Advertising – what are they and how do they work?

ATL and BTL Advertising – what are they and how do they work?

Why Are You Not Getting Conversions in Google Ads?

Why Are You Not Getting Conversions in Google Ads?

Archives

November 2024 (2)
October 2024 (6)
September 2024 (2)
August 2024 (2)
July 2024 (3)
April 2024 (6)
January 2024 (1)
December 2023 (15)
November 2023 (33)
October 2023 (33)
September 2023 (34)
August 2023 (31)
July 2023 (31)
June 2023 (23)
May 2023 (31)
April 2023 (26)
March 2023 (23)
February 2023 (20)
January 2023 (19)
December 2022 (18)
November 2022 (20)
October 2022 (23)
September 2022 (27)
August 2022 (1)

About the author

Digital marketing multitasker. Eight years of experience. I combine Google Ads, positioning, content marketing, video marketing and cooperation with influencers.

contact

Blog

Similar entries

5 rzeczy, które już warto zrobić na Black Friday 2024
  • 19-11-2024

5 rzeczy, które już warto zrobić na Black Friday 2024

Black Friday 2024 zbliża się wielkimi krokami, a dla każdego właściciela sklepu internetowego to jeden z najważniejszych okresów w roku.

Read More
ATL and BTL Advertising – what are they and how do they work?
  • 19-11-2024

ATL and BTL Advertising – what are they and how do they work?

ATL Advertising (Above The Line) and BTL Advertising (Below The Line) are popular marketing terms defining distinct approaches to promoting products and services.

Read More
Why Are You Not Getting Conversions in Google Ads?
  • 18-10-2024

Why Are You Not Getting Conversions in Google Ads?

Google Ads is one of the most effective online advertising tools, yet many businesses struggle with the issue of low

Read More
The end of enhanced CPC in Google Ads – what does it mean for advertisers?
  • 17-10-2024

The end of enhanced CPC in Google Ads – what does it mean for advertisers?

Google Ads has been one of the main tools for online promotion for years. Many advertisers have used various features

Read More
  • 16-10-2024

Is Dropshipping Still Worth It in 2024?

Dropshipping has been a popular business model for years, especially among those looking to start an online business without the

Read More
I am developing strategies for Customer Success.
  • 14-10-2024

I am developing strategies for Customer Success.

In today’s dynamic business environment, maintaining customer loyalty has become a key element of any company’s success. This is why

Read More

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Sign up for the newsletter to receive the latest updates and professional advice.
Copyright © 2024 zielinskijerzy.com. All rights reserved.

Menu

  • Home
  • Contact
  • Home
  • Contact

Contact

Green Stone Group
ul. Zielna 16
78-600 Wałcz
NIP: 765 167 92 32
Foundation Cyfrowa Rewolucja
ul. Bydgoski Park Przemysłowy 6/223
85-862 Bydgoszcz
KRS: 0001016830
NIP: 9532794442

Meetings

po wcześniejszym umówieniu

Bydgoszcz branch

ul. Poznańska 25/34
85-195 Bydgoszcz

Warsaw branch

ul. Cybernetyki 19B, 113,
02-677 Warszawa
  • +48 790 529 964
  • [email protected]
Copyright © 2024 zielinskijerzy.com. All rights reserved.
88695
_ let's 🤙 work
  • Home
  • Oferta
    • Pozycjonowanie
      • Pozycjonowanie lokalne
      • Pozycjonowanie dla e-commerce
      • Pozycjonowanie dla B2B
      • Jak pozycjonować stronę
      • Pozycjonowanie wizytówki Google
      • Zwiększ sprzedaż
    • Kampanie reklamowe
      • Google Ads
        • Kampanie Google Ads
      • Amazon Ads
      • LinkedIn Ads
      • Kampanie Facebook Ads
    • Szkolenia
      • Szkolenia Google Ads
        • Google Ads poziom podstawowy
        • Google Ads poziom manager
        • Google Ads zaawansowany
      • Szkolenia SEO
        • SEO NA START – poziom podstawowy
        • SEO PRO – dla ambitnych
    • Sklepy internetowe
      • Mały E-commerce na start
      • Sklepy dla firm
      • Rozwiązania dla dużych sklepów
    • Marketing Automations
      • Podstawowe automatyzacja dla e-commerce
      • Szczegółowe wdrożenia automatyzacji lejka
      • Pełne wdrożenia, integracje, analityka
  • Blog
  • Contact
  • Landing Page
  • Strona firmowa
  • Dedykowane rozwiązania dla największych
  • Projekt logo
  • Pełna identyfikacja wizualna
  • Projekt strony internetowej
  • Projekt szablonu mailowego

ℹ️ Wypełnij krótki formularz, wybierz interesujący CIę temat a jak podasz adres strony i opiszesz w czym mogę Ci pomóc, to dzwoniąc będę już gotowy na rozmowę o konkretach. To co, do usłyszenia! 

 
_ let's 🤙 talk

_SEO 🤓 WIEDZA

Interesuje Cię zdobywanie wiedzy na własną rękę? Przygotowałem ebooki wypchane po brzegi samym "mięsem" 🥩

Wejdź i wybierz coś dla siebie 💪
Zapisz się na konsultację
logo_forbes
output-onlinepngtools (2)
obraz_2024-09-09_224107469
Facebook Instagram Youtube

Odbierz darmowy poradnik

Jak zwiększyć sprzedaż w Q4

Wpisz swój adres e-mail, wyślemy Ci darmowy poradnik prosto na Twoją skrzynkę!