By Zieliński Jerzy

Webinar – what is it, what does it give?

Are you interested in expanding your knowledge and networking with experts in your field? If so, webinars are an excellent tool to achieve these goals. Today I’m focusing on what a webinar is, how it works and the benefits it can bring. Join us to enter the world of webinars and discover their great value!

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What is a webinar?

A webinar, short for web seminar, is an online event that connects participants with a speaker or group of speakers. The webinar is held using specialized software that allows video content, audio, presentations and interaction between participants. They can be organized for knowledge transfer, training, product presentations, industry discussions and much more.

How do webinars work?

The basic element of webinars is a speaker who shares his knowledge and experience in a particular field. Webinar participants have the opportunity to watch the presentation, listen to the speaker, ask questions and participate in discussions and polls. Webinars can be broadcast live, as well as recorded and made available for playback at a later time.

Benefits of participating in webinars

There are many benefits to participating in webinars that are worth considering. Here are some of the main advantages:

1. accessibility and convenience

One of the biggest advantages of webinars is their accessibility and convenience. You don’t have to travel or leave home to attend an event that interests you. All you need is a computer, tablet or smartphone and Internet access. You can attend webinars from anywhere and at any time, so it’s easier to cram them into your schedule.

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2. expanding knowledge and skills

Webinars are an excellent source of knowledge and skills. Speakers, who are often experts in their fields, share practical information, best practices and the latest trends. You can learn new techniques, gain valuable insights and expand your skills in a particular area.

3. interaction and networking

Webinars allow interaction between the speaker and the participants, as well as between the participants themselves. You have the opportunity to ask questions, share your insights and even network with other industry professionals. This is a great opportunity to build relationships and expand your network.

4. time and cost savings

Participation in traditional training courses or conferences often involves costs related to travel, lodging and food. Webinars eliminate these expenses, making them a more economical solution. In addition, you don’t have to book time to get there or take a vacation. You can simply log in on your device and attend the webinar, saving valuable time.

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5. record access

Many webinars are recorded and made available to participants for playback at a later time. If you can’t attend the live event, you still have the option to watch the recording. This way you won’t miss any information and can return to the content at your convenience.

It’s likely that most of us know what a webinar is, and can even find events that will provide you with knowledge of what’s new in yourj industry. Want to stay up to date? Sign up for my newsletter!

About the author
Digital marketing multitasker. Eight years of experience. I combine Google Ads, SEO, content marketing, video marketing and influencer collaboration.

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I have been active in Google Ads, SEO and e-commerce for almost 10 years. Now I share my knowledge and experience on the blog, on social media and in courses, audits and training sessions.


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